Later

Later is a marketing platform for scheduling and organizing Instagram posts. Because Instagram did not allow links in their feed, Later created Linkin.bio as a solution around that. Linkin.bio creates a landing page that replicates your current Instagram feed to give you the ability to link out your posts.

Linkin.Bio Landing Page Redesign

I was tasked with helping them redesign and develop their Linkin.bio marketing page. The existing landing page was not easy to digest and did not illustrate the value of the product well. The goal was to redesign a page that was easy to digest for new users. This required me to work with the Co-Founder to simplify the copy and break things out into steps.

I created clean and simple illustrations of the product based on the reworked copy. The reason for using illustrations over screenshots was because screenshots to replicate an Instagram feed would have been distracting for the page.